How to Build a Newsletter as a Full-Time CEO - with Bill Kerr of Open Source CEO
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Bill "Doc" Kerr, founder of Open Source CEO, a weekly newsletter helping founders, investors, and leaders in tech who want to outperform the competition.
Bill's journey as the founder of Open Source CEO offers a unique perspective on newsletter creation and growth—given he's a full-time CEO himself at his own startup, Athyna. His insights provide invaluable lessons for founders & CEOs keen on exploring similar paths.
Bill's journey as the founder of Open Source CEO offers a unique perspective on newsletter creation and growth—given he's a full-time CEO himself at his own startup, Athyna. His insights provide invaluable lessons for founders & CEOs keen on exploring similar paths.
In this episode, Dylan & Bill delve into:
- The Genesis of Open Source CEO: How Bill carved a niche for this newsletter separate from his business at Athyna.
- Growth Strategies for Newsletters: Bill's approach to using social profiles, ads, and referral programs to scale up.
- Synergizing Roles: How Bill harmonizes his responsibilities at Athyna and Open Source CEO, creating a mutually beneficial relationship.
- Content Creation Insights: Bill's take on reducing friction in the creative process and utilizing advanced tools for content research.
- Expansion and Future Plans: The roadmap for Open Source CEO and how it aims to broaden its reach and content spectrum.
- Advice for CEOs and Founders: Bill's tailored guidance for those at the helm looking to venture into newsletter creation.
- Impact Assessment: Exploring how Open Source CEO enhances Athyna's business, from lead generation to team engagement.
...and much more!
